Toyota launches limited edition Etios and Liva to boost sales in the festive season

The Indian festival season is about to begin and along with it comes along the hope among the auto majors for a spurt in sales. In order to get a piece of the festive pie, Toyota Kirloskar Motor has also unveiled the Limited Edition of the New Etios and Etios Liva named as the Xclusive Edition on 16th of September, 2013.

According to Toyota, the Exclusive Limited Edition has been launched to honor the sales milestone of one lakh of the Toyota Etios and to celebrate the 2nd anniversary of the Etios Liva. The company is offering only 2000 vehicles of the exclusive limited edition Etios and Eyios Liva in the market to be sold till November of this year.

Both the quality cars of Toyota namely, the Etios and Etios Liva are made at Toyota Kirloskar Motor’s manufacturing factory at Bidadi. Both the Etios as well as the Etios Liva were launched not only in the Indian car market but also in several other international markets such as South Africa, Brazil, Argentina, Zimbabwe, Mauritius, Sri Lanka, Seychelles, Bhutan, Nepal and recently in Indonesia.

The new exclusive models of the Etios and Etios Liva will come powered with many new features including a new bluetooth audio system along with remote control, rear view parking sensors, new ‘Xclusive’ logo, dual-tone ash brown premium upholstery for the interiors, new more plush fabric covered seating arrangement and chrome accentuated gear shift knob. Both the exclusive models of the Etios and Etios Liva are developed on the G model trims of the ongoing cars.

Toyota is offering the new limited edition of the Etios and Liva in both the fuel options of petrol and diesel. The New Etios Xclusive Limited Edition petrol model is priced at Rs.6,05,900, while the diesel variant is tagged at Rs.7,13,243. On the other hand, the New Etios Liva Xclusive Limited Edition petrol is priced at Rs.4,95,349 and the diesel model Rs.6,05,400.

The new exclusive limited edition of the Etios and Etios Liva cars are offered in 3 body color options, namely Classic Grey, Symphony Silver and White.

While speaking on the launch of the exclusive limited edition, the deputy managing director and COO of Marketing and Commercial department at Toyota Kirloskar Motor, Sandeep Singh said that the company has launched these exclusive models of the vehicles to honor an important sales milestone of Etios and Etios Liva. The company is celebrating this occasion of 1 lakh satisfied Etios customers all over India.

He added that the company hopes to see the Etios sales grow with each passing year and wishes to get a long lasting and firm bond with the happy customers. The Etios Liva which is following its 2nd anniversary is also honored with the crown of the No. 1 Car in its segment in customer satisfaction in the 2012 Indian Total Customer Satisfaction study.

The Etios and Etios Liva are complete packages of optimal quality, space, performance and value for money.

This post was written by

Pavan Kumar – who has written posts on Toyota Cars India | New Toyota Car | Latest Toyota cars.
I am into the auto blogs field for quite a long time. Living my passion of reviewing cars.

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