The Indian car market at present has not witnessed sufficient buyers, mainly because of the harsh macro-economic conditions, that have had a huge impact on car sales. Most auto firms has noted reduced sales in November 2013, contrary to the sales obtained last year same period.
India’s highly acclaimed auto manufacturer Toyota Kirloskar Motor, a subsidiary of the Japanese headquartered firm, has rolled out attractive discount packages of Rs 32,500-60,000 to attract buyers.
Toyota Kirloskar Motor noted an admirable 12% sale increase, in 2013 November compared to the sale portfolio acquired last year. The increase was not solely contributed by Indian markets, but by the companies smart export strategy. The company’s domestic sales dipped to 1.4% with the sale of 10,208 vehicles last month.
The festive period in India gathered sufficient buyers for Toyota models, in October 2013; Toyota Kirloskar Motor recorded a 7% sale increase with the release of 13,162 pieces. On comparing the percentage decline figure between October and November, the decline percentage is 18%.
The Deputy Managing Director of Toyota Kirloskar Motor, Mr. Sandeep Singh said, ‘’the current market scenario is unfavorable, and buying powers are not going to improve in the near future. ‘’Toyota Kirloskar Motor owns 89% share stake of the parent headquartered firm Toyota Motor Corp.
In November 2013, the overall sales noted by the company are 12,748 pieces, and around 2,540 vehicles of Etios were exported last month, which is sufficiently higher compared to Etios pieces sold last month. Toyota Kirloskar Motor is a strong auto base in India, and manufacturers stunning range of models like Camry hybrid, Camry, Etios Liva, Etios, Corolla Altis, Fortuner and Innova. The company also imports classy luxury Prius and Land Cruiser brands.
Toyota cars are exceedingly popular in India, and for those who desire to own Toyota brands can take advantage of the exciting discount packages of Rs32, 500 -65,000 discount packages. Freebies are introduced in the form of direct cash discounts, and zero insurance payment for about 3 years, with loyalty bonus and extended service warranty. In some cases, customers can enjoy complete vehicle ownership after initial loading payment. Customers can then take 3 years to pay the residual amount.
The color festive period in India is an attractive medium to attract sales, post this period; the sale situation has gone back to ground zero. Companies usually introduce sensational discount packages, at the end period of every year, to prevent stock overload. The current year is tormented by harsh recession, and hence the end result is sale slowdown. In 2013 November, overall car sales reduced to 8%.
Cars are priced possessions in India, and now with the increase in earning capacity and attractive loan schemes offered by companies, the buying power has shot up over the years. Over the past few months with the harsh impact of recession fuel and commodity prices have shot up to undesirable figures. Hence exciting discount packages is the best thing car enthusiasts can hope for.
Ardent Toyota fans can make used of the impressive discount schemes, and grab your favorite Toyota model.
Tagged: Toyota Cars India, Toyota India
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