Toyota has imported its Aygo car in India to study the Research and Development (R and D) process of the car. It is an exceptionally trendy hatch that measures below 3.5 meters. The company has exposed two variants of Aygo one with AMT gearbox and the other a manual car. Sources are of the view that, Toyota is keen to study the feasibility outcome of Aygo in India and is the reason behind the import of the car into the country.
Toyota is a luxury brand all over the world, but its effect in India is not on par with its gigantic grandeur image. The company considers Etios sedan and Liva hatch models to be it key product components, but the two cars have not churned desirable profit outcomes. To thrive fairly in the present competitive auto market, the company will have to ponder on a cost-effective strategy, to mimic the success gained on the back of Innova and Qualis, both budget cars.
Aygo is sold in nations of Europe, and is fitted with a robust three cylinder 1000cc petrol engine that generates 95Nm and 68PS. The power train is linked to five speed manual and automated manual transmission technology (AMT) gearboxes. The Europe spec Aygo protects consumers from red danger; it is engineered with worldwide acclaimed safety technology such as hill start assist, adjustable speed limiter, tyre pressure monitoring, child seat attachment, curtain airbags, vehicle stability control, ABS and airbags.
Toyota has come under the pressure of weakened macro economy, and does not have an effectual product range system to fall back on. There have been reports few days ago, on the company’s move to enhance its product range network in India, with the plan to build a sub four lakh hatchback car called Aygo that will sit below Etios Liva and will face the fierce competition heat with Datsun Go hatch, Chevrolet Beat and Maruti Celerio. To maintain a low level pricing, Toyota has requested Daihatsu the esteemed brand in Indonesia to assist the Indian unit of Toyota to construct Aygo.
If the plan to build Aygo in India is true, reports state that it will be a five door car and will be stuffed with first-rate comfort and safety features. The initiative of Toyota to conduct R and D studies on the impact of Aygo in the country is a good move, mainly because of the intensified competition levels, the hatchback segment in India is a key profit driving sector that builds the auto economy of the nation, which gives light to the practicality of analyzing the profit potential of Aygo in India.
Aygo certainly has the power to draw a huge crowd, it sports a one of a kind design, the headlight cluster is unique and the bonnet is sculpted into an imaginative V structure and the grille takes on a neat grille shape. The design flow is exceptionally unique; one will have to view it to believe it. It is strikingly attractive at first sight, and let’s wait for many more intriguing details in the coming months.
Tagged: 2014 Toyota Aygo
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